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Insights · From the team at Bowery Boost

Notes on growth.

What we’re seeing across paid media, creative testing, landing pages and measurement, written by the senior operators running the accounts.

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“AI Will Replace Your Creative Strategist”

Performance Creative, Social Ads

Fulya

·

November 8, 2026
Nov 8, 2026

Performance Creative, Social Ads

If Your Meta Frequency Is Creeping Up, Look at Your Creative

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Nov 8, 2026

Data & Attribution, Paid Search, Performance Marketing, Social Ads

The Five Metrics We Check Before Anyone Opens Ads Manager

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Nov 8, 2026

Performance Marketing

Landing Pages Have Become a Much Bigger Part of Media Buying

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Nov 8, 2026

Performance Creative

Channel Diversification: What I Want Working Before We Add Another Channel

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Nov 8, 2026

Paid Search, Performance Marketing, Social Ads

Creative Velocity Has a Quality Problem: What Six-Figure Account Audits Keep Showing

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Nov 8, 2026

Performance Marketing, Social Ads

What Is Creative Iteration, and How Much of Your Budget Should Actually Go Toward It?

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